Leveraging social media outlet's to promote your site can be a love/hate relationship. While the power of promotion is undeniable within the social networking outlets to spread the gospel of whatever business or service you are offering, it can be a daunting task to note only keep up with the number of sites out there, but also maintaing them. You are seeing more and more companies having to extend their marketing or PR departments to include employees whose day to day tasks are to post and moderate these sites.
One of the statements that I hear most often from clients is that they want to have a presence on Facebook, Twitter, YouTube, LinkedIn, etc., as well as blog, but they don't want to have to update twenty different sites. The best solution by far for this is to use Posterous.
Posterous is by far the EASIEST service for not only, blogging, but also blasting out updates to individual services or groups of services at once. Just send an email to post@posterous.com and you have an instant blog. You don't even have to create an account first, but if want to have access to some of their other services then an account is required. If you want to attach a video to blog or images...no problem. Just attach them to the email and embedded videos are added to the blog post as well as, images and audio files.
While some people require more advance features from a blog or need to have better control of their design, then there are plenty of great choices for them to choose from. However, I have found that most people don't have the time to do anything other than email. Well your white horse has arrived.
Just send an email. It doesn't get much simpler than that.
::NOTE:: This blog was posted using Posterous.
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